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On 2013

It’s that time of the year, the end, when I tend to get a bit introspective and think about the big things that happened and the milestones reached, and not reached, in these past 12 months. So here it is, more for my own sake than yours, the year-end reflections of aschroder.com.

On Magento

I’ve felt a bit out-of-the-loop within the Magento ecosystem this year, missing the Imagine conference, and not keeping abreast of developments with Magento 2. My involvement has been constrained to working on my own products and services, and periodic blog posts and tweets. As an outsider looking in, I see Magento maturing as a company, the ecosystem is growing. I think the challenge will be maintaining the wonderful developer community around the product as the open source edition takes a back seat to the enterprise sales machine that is ebay/paypal.

2013 has been a year of milestone near misses. This little blog has racked up not quite 1 million pageviews since it’s inception. My new Magento extension MageSend has had nearly 100 sales.

Although it’d have been great to hit these nice round numbers, it’s still a satisfying result on both counts and I’ll elaborate more on my experiences with both below. At the same time, there’s been a lot of good things happening with business, and personal achievements this year, 2013 has been good to me.

November 2013 was the 5 year anniversary, birthday if you will, of aschroder.com. I can say categorically that starting a blog has been the best move I’ve ever made professionally. If you haven’t started one, go do it, right now.
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